Meet Betsy!

Transformational Coach

I help you master your subconscious so you can manifest the life you desire.

I believe in helping my clients have a transformation, and that doesn’t just mean defining goals or gaining clarity, that means a transformation in how you see yourself from the inside out.

I do this with a variety of tools, from NLP (Neuro-linguistic programming) to EFT (Emotional Freedom Technique) to The Emotion Code and Hypnotherapy, so that at the end of our time together, you know your life will never be the same.

I’m honored that you’ve taken the time to explore more about how I may help you on your journey.

Betsy Pake – My Story

I grew up in Vermont but have been a southern girl since leaving college. I had an award-winning sales career before shifting focus to spend more time with family and chase my entrepreneurial dreams. I’ve owned a CrossFit gym, created a successful online business, written several books and speak all over the country! I am a certified NLP Coach, a certified happiness coach (Yes, that’s a thing!) and I believe that our attitude directs our life. One of my favorite things about my work is hosting the popular podcast, The Art of Living Big. I’ve had some failures, and I’m not afraid to share because I think failure is where it’s at. It’s how we learn and grow!

“The time I spent with Betsy was so impactful that I can say it changed the direction of my life from that point forward.”

My Qualifications

I am a master Neuro-linguistic Programming (NLP) coach. NLP is a program designed to impact the 3 most influential components in the human experience: Neurology, communication,  and programming. It’s basically understanding HOW you think!

I am certified in Emotional Freedom Technique (EFT) and am a board certified hypnotherapist.  Additionally, I hold a degree in psychology from Castleton University.

After a 20 year career in sales, I created and sold several businesses and finally followed my bliss, created a popular podcast called The Art of Living Big & started helping others master their subconscious and build a life they love.

I’m the author of several books and programs that help people make substantial changes in their lives and begin to live more full, happy lives. I’ve started, bought and sold brick & mortar, as well as online businesses, and worked with others to help them achieve their career goals.


You can find my books on Amazon by using the links below.

Nutrition Coaching

Become A Nutrition Ninja

This book was written in 2015 when I had just sold my CrossFit Gym, South Hall CrossFit, and was working exclusively with athletes and nutrition coaching. I was a competitive weightlifter and in the book I share the methods I used to make weight and compete, winning a bronze medal, in the Pan American Masters Olympic Style Weightlifting competition.


Start Small Live Big

We all have our own “big life” within us, but sometimes, everyday life takes over. Even if we’ve made changes in the past, we tend to slip back into what we know. How do you make changes in your relationships, your career, your health, or even your finances when life is already moving so fast? Start Small Live Big gives you the framework for identifying which changes will have the biggest impact, how to make those changes happen, and the key to staying on track long term.

Contact Me Below

I’ve been featured on many podcasts and radio shows as well as a keynote speaker for many organizations.  I’d love to work with your team to create inspiring events too!


About Betsy, The Formal Edition!

Betsy is a Transformational Coach, Master NLP Coach, and speaker who hosts the popular podcast The Art of Living Big. She's the author of the best-selling book, Become A Nutrition Ninja and Start Small Live Big.  Her mission to help you master your subconscious and manifest the life you desire!  She loves a good tailgate, sunshine and the smell of the ocean!  She lives outside Atlanta GA with her husband Craig and daughter Olive.  You can find her all over social media @Betsypake and at her online home,

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